Thank you for arguing: what Aristotle, Lincoln, and Homer Simpson can teach us about the art of persuasion

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A master class in the art of persuasion, as taught by professors ranging from Bart Simpson to Winston Churchill, newly revised and updated. The time-tested secrets taught in this book include Cicero's three-step strategy for moving an audience to action, and Honest Abe's Shameless Trick for lowering an audience's expectations. And it's also replete with contemporary techniques such as politicians' use of code language to appeal to specfic groups and an eye-opening assortment of persuasive tricks, including the Eddie Haskell Ploy, the Belushi Paradigm, Stalin's Timing Secret, and the Yoda Technique. Whether you're an inveterate lover of language books or just want to win a lot more anger-free arguments on the page, at the podium, or over a beer, Thank You for Arguing is for you. Warm, witty, erudite, and truly enlightening, it not only teaches you how to recognize a paralipsis when you hear it, but also how to wield the weapons of persuasion the next time you really, really, want to get your own way.
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Grouping Information

Grouped Work ID 3077a903-690e-d055-828d-4c1fbafea268
Grouping Title thank you for arguing what aristotle lincoln and homer simpson can teach us about the art of persuas
Grouping Author heinrichs jay
Grouping Category book
Last Grouping Update 2018-07-19 23:26:08PM
Last Indexed 2018-07-20 00:27:27AM

Solr Details

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author Heinrichs, Jay.
author_display Heinrichs, Jay
collection_catalog Non-Fiction
detailed_location_catalog Edmondson Pike - Adult Non-Fiction, Green Hills - Adult Non-Fiction, Main Library - Adult Non-Fiction
display_description Offers advice on developing the art of persuasion and how it can be used to benefit both personal and professional decisions.
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id 3077a903-690e-d055-828d-4c1fbafea268
isbn 9780307341440, 9780385347754, 9780804189934, 9781452627656
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local_callnumber_catalog 303.342 H469t 2013
owning_library_catalog Nashville Public Library
owning_location_catalog Edmondson Pike, Edmondson Pike Kids, Green Hills, Green Hills Kids, Main Kids, Main Library
primary_isbn 9780307341440
publishDate 2007, 2012, 2013, 2017
record_details ils:CARL0000344989|Book|Books|1st ed.|English|Three Rivers Press,|c2007.|316 p. ; 24 cm., ils:CARL0000420586|Book|Books|Rev. pbk. ed.|English|Three Rivers Press,|c2013.|xvi, 408 p. ; 24 cm., ils:CARL0000701586|Book|Books|Fully rev. and updated 3rd ed.|English|Three Rivers Press,|[2017]|xvii, 457 p. ; 24 cm., overdrive:5513aac8-7c46-449e-996a-3dc89d84a0b7|eAudiobook|Audio Books||English|Tantor Media, Inc.|2012|
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subject_facet Debates and debating, Persuasion (Rhetoric)
title_display Thank you for arguing : what Aristotle, Lincoln, and Homer Simpson can teach us about the art of persuasion
title_full Thank You for Arguing What Aristotle, Lincoln, And Homer Simpson Can Teach Us About the Art of Persuasion, Thank you for arguing : what Aristotle, Lincoln, and Homer Simpson can teach us about the art of persuasion / Jay Heinrichs
title_short Thank you for arguing :
title_sub what Aristotle, Lincoln, and Homer Simpson can teach us about the art of persuasion
topic_facet Debates and debating, Education, Nonfiction, Persuasion (Rhetoric)