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Facebook marketing for dummies

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Create a successful marketing campaign on Facebook with this updated guide

With more than 600 million active users and more than 30 billion pieces of content shared each month, Facebook is an exciting platform with infinite marketing possibilities. This how-to guide breaks it all down for you and shows you ways to reach your customers with effective marketing strategies, tactics, and techniques on Facebook. Packed with new and updated content as well as real-world case studies that provide you with helpful frames of reference, Facebook Marketing For Dummies, 3rd Edition is an essential starting point for developing a successful marketing campaign on Facebook.

Boasts new and updated content for developing a successful Facebook marketing campaign Addresses ways to use tools such as events, contests, and polls to promote your page Helps you understand the psychology of the Facebook user Explains how to integrate your Facebook marketing campaign with your other marketing campaigns using plug-ins and widgets Details ways to monitor, measure, and adjust your Facebook marketing campaigns

Learn how to reach the Facebook audience you want for your campaign with Facebook Marketing For Dummies, 3rd Edition !

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Grouping Information

Grouped Work ID 4dcf9621-e6f7-1d86-f3f0-d8f3c5351033
Full title facebook marketing for dummies
Author haydon john
Grouping Category book
Last Update 2018-05-26 23:36:46PM
Last Indexed 2018-05-27 00:22:35AM

Solr Details

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accelerated_reader_reading_level 0
auth_author2 Dunay, Paul., Krueger, Richard.
author Haydon, John.
author2-role Dunay, Paul., Krueger, Richard.
author_display Haydon, John
collection_catalog Non-Fiction
detailed_location_catalog Green Hills - Adult Non-Fiction
display_description Practical Facebook marketing strategies, tactics, and techniques

This new edition of Facebook Marketing For Dummies arms novice to expert marketers with everything they need to plan, refine, execute, and maintain a successful Facebook marketing campaign. Fully updated to cover the latest tools and techniques of Facebook marketing, you'll find hands-on guidance to create and administer your Page Timeline, understand the psychology of the Facebook user, build your fan base, utilize events, contests, and polls to promote your Page, increase your brand awareness, integrate your Facebook marketing campaign with other marketing strategies, and monitor, measure, and adjust your Facebook marketing campaigns.

Written by a leading expert on helping others use Facebook and other social media tools to promote and enhance their brands, this practical guide gets you up and running on Facebook marketing—fast. In plain English, it walks you through all the latest features, including new designs for the News Feed, Timeline, and Pages, as well as major changes to the Facebook advertising platform.

  • Includes real-world case studies that illustrate how successful Facebook marketing really works
  • Fully updated to cover the latest tools and techniques in Facebook marketing
  • Shows marketers how to use Facebook to reach and engage their target audience
  • Provides step-by-step instructions on how to organize, optimize, and manage your Facebook advertising campaigns
  • If you're a marketer looking to develop or refine a social media marketing plan that includes significant Facebook presence, Facebook Marketing For Dummies is your go-to guide.

    The EPUB format of this title may not be compatible for use on all handheld devices.

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    local_callnumber_catalog 658.872 H416f 2012
    owning_library_catalog Nashville Public Library
    owning_location_catalog Green Hills, Green Hills Kids
    primary_isbn 9781118107409
    publishDate 2012, 2014
    record_details ils:CARL0000386360|Book|Books|3rd ed.|English|Wiley,|c2012.|xx, 308 p. : ill. ; 24 cm., overdrive:25df463f-bd95-435b-95ba-4ea63a4e4289|eBook|eBook||English|Wiley|2014|
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    series For dummies
    series_with_volume For dummies|
    subject_facet Facebook (Electronic resource), Internet advertising, Internet marketing
    title_display Facebook marketing for dummies
    title_full Facebook Marketing For Dummies, Facebook marketing for dummies / by John Haydon, Paul Dunay and Richard Krueger
    title_short Facebook marketing for dummies
    topic_facet Business, Internet advertising, Internet marketing, Nonfiction