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Tribes: we need you to lead us

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The New York Times, BusinessWeek, and Wall Street Journal Bestseller that redefined what it means to be a leader. Since it was first published almost a decade ago, Seth Godin's visionary book has helped tens of thousands of leaders turn a scattering of followers into a loyal tribe. If you need to rally fellow employees, customers, investors, believers, hobbyists, or readers around an idea, this book will demystify the process. It's human nature to seek out tribes, be they religious, ethnic, economic, political, or even musical (think of the Deadheads). Now the Internet has eliminated the barriers of geography, cost, and time. Social media gives anyone who wants to make a difference the tools to do so. With his signature wit and storytelling flair, Godin presents the three steps to building a tribe: the desire to change things, the ability to connect a tribe, and the willingness to lead. If you think leadership is for other people, think again--leaders come in surprising packages. Consider Joel Spolsky and his international tribe of scary-smart software engineers. Or Gary Vaynerhuck, a wine expert with a devoted following of enthusiasts. Chris Sharma led a tribe of rock climbers up impossible cliff faces, while Mich Mathews, a VP at Microsoft, ran her internal tribe of marketers from her cube in Seattle. Tribes will make you think--really think--about the opportunities to mobilize an audience that are already at your fingertips. It's not easy, but it's easier than you think.

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Grouping Information

Grouped Work ID a6bff562-036b-b3ee-d644-7e85f104c1bc
Grouping Title tribes we need you to lead us
Grouping Author godin seth
Grouping Category book
Last Grouping Update 2020-04-06 19:39:24PM
Last Indexed 2020-04-06 19:44:19PM

Solr Details

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display_description According to Godin, Tribes are groups of people aligned around an idea, connected to a leader and to each other. Tribes make our world work, and always have. The new opportunity is that it's easier than ever to find, organize, and lead a tribe. The Web has enabled an explosion of all kinds of tribes--and created shortage of people to lead them. This is the growth industry of our time. Tribes (the book) will help you understand exactly what's at stake, and why you can and should lead a tribe of your own.
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primary_isbn 9781591842330
publishDate 2008
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ils:CARL0000321769 Book Books English Portfolio, 2008. 151 p. ; 19 cm.
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subject_facet Leadership
title_display Tribes : we need you to lead us
title_full Tribes : we need you to lead us / Seth Godin
Tribes We Need You to Lead Us
Tribes [sound recording] : we need you to lead us / Seth Godin
title_short Tribes :
title_sub we need you to lead us
topic_facet Business