Facebook marketing for dummies

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Hoboken, N.J. : Wiley, c2010.
Physical Desc:
xvi, 294 pages : ill. ; 24 cm.
Main Library - Adult Non-Fiction
658.872 D897f
Discover how to leverage the power of the Facebook community to achieve your business marketing goals

Facebook boasts an extremely devoted user base, with more than 65 billion page visits per month. With Facebook, an organization can market and promote their brand, products, or services via the network's built-in components of profile pages, polls, community building, advertising, word-of-mouth marketing, and business applications. This insightful resource focuses on the strategies, tactics, and techniques necessary to lead your organization into the world of Facebook marketing.

Packed with vital real-world case studies, the book serves as a must-have guide for the most reliable, responsible, and ethical business and marketing practices with Facebook.

A helpful reference that discusses essential strategies, tactics, and techniques for excelling in the world of Facebook marketing Examines setting up a business profile page, hosting an event on Facebook, and tracking your return-on-investment Shares strategies for successful Facebook advertising campaigns Demonstrates how to create widgets and Facebook applications

Face it: this essential book contains everything you need to know for your foray into Facebook marketing.

Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.

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Main Library - Adult Non-Fiction
658.872 D897f
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9780470487624 (pbk.) :, 0470487623 (pbk.) :


General Note
Includes index.
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APA Citation (style guide)

Dunay, P., & Krueger, R. (2010). Facebook marketing for dummies. Hoboken, N.J.: Wiley.

Chicago / Turabian - Author Date Citation (style guide)

Dunay, Paul and Richard. Krueger. 2010. Facebook Marketing for Dummies. Hoboken, N.J.: Wiley.

Chicago / Turabian - Humanities Citation (style guide)

Dunay, Paul and Richard. Krueger, Facebook Marketing for Dummies. Hoboken, N.J.: Wiley, 2010.

MLA Citation (style guide)

Dunay, Paul., and Richard Krueger. Facebook Marketing for Dummies. Hoboken, N.J.: Wiley, 2010. Print.

Note! Citation formats are based on standards as of July 2010. Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy.
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