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How could General Electric -- perhaps America's most iconic corporation -- suffer such a swift and sudden fall from grace? This is the definitive history of General Electric's epic decline, as told by the two Wall Street Journal reporters who covered its fall. Since its founding in 1892, GE has been more than just a corporation. For generations, it was job security, a solidly safe investment, and an elite business education for top managers. GE...
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"The dramatic rise--and unimaginable fall--of America's most iconic corporation by New York Times bestselling author and pre-eminent financial journalist William D. Cohan. No company embodied American ingenuity, innovation, and industrial power more spectacularly and more consistently than the General Electric Company. GE once developed and manufactured many of the inventions we take for granted today, nearly everything from the lightbulb to the jet...
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Now available in paperback—with a new preface and interview with Jessica Livingston about Y Combinator!
Founders at Work: Stories of Startups' Early Days is a collection of interviews with founders of famous technology companies about what happened in the very earliest days. These people are celebrities now. What was it like when they were just a couple friends with an idea? Founders like Steve Wozniak (Apple), Caterina
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